Cost-effective next-day metro delivery: eStore Logistics partners with GoPeople

We have enhanced our metro delivery capabilities by integrating a new specialised service designed to optimise shipping costs through dead-weight pricing.

Retailers today face a constant challenge: maintaining fast delivery speeds while keeping fulfillment costs sustainable. To address this, we have partnered with GoPeople to introduce a specialised metro service into our network. This addition provides Melbourne and Sydney retailers with a high-speed fulfillment solution that achieves next-day delivery targets at the cost of a regular courier.

Smarter pricing for improved margins

At eStore Logistics, we look for ways to help our customers protect their bottom line. Our latest metro integration offers a specific advantage by moving away from traditional cubic-based charges. By pricing shipments purely on actual weight, this service offers a more predictable and often lower cost structure, particularly for brands shipping items like apparel, accessories, and homewares.

The innovative edge: flexibility and visibility

• Extended Reach: This service enables retailers to offer next-day delivery outcomes while utilising non-express rates, providing a competitive edge during high-volume periods.
• Later Cut-Offs: The efficiency of the GoPeople network allows for later order processing times while still meeting next-day expectations, helping you capture late-day sales.
• Real-Time Data: Every shipment includes comprehensive GPS tracking, delivery photos, and live driver communication to ensure full visibility for both you and your customers.

Key metro service features

• Dedicated Metro Focus: Optimised service across the Melbourne and Sydney metropolitan areas.
• Weight-Based Pricing: Costs driven by dead weight to eliminate cubic volume penalties.
• Consistent Performance: Built to remain predictable even during promotional peaks and seasonal bursts.
• Secure Delivery Options: Includes automatic redirection to HUBBED pickup points if a safe drop is not possible.
• Shipment Protection: Lost-in-transit cover is included as standard for added peace of mind.

Automated efficiency via our freight optimisation software

This service is fully integrated into our freight optimisation and order management system. Our software utilises Least Cost Routing (LCR) to evaluate every metro order against your specific business rules, identifying exactly when this specialised service provides the most efficient outcome for cost and speed. This integration means your shipments are matched to the right network automatically, requiring no manual intervention from your team.

“Our partnership with GoPeople provides a smarter way to manage metro deliveries. By focusing on actual weight rather than cubic volume, we are helping retailers stabilise their delivery costs and protect their margins with confidence,” said Leigh Williams, Founder & MD at eStore Logistics.

Ready for smarter metro delivery?

If you are already working with us, simply contact your Strategic Account Manager and we will help you deploy this weight-based service where it delivers the most value for your specific SKU mix. If you are not yet an eStore customer, we would love to show you how this integration fits within our broader Express Platform to support efficient metro fulfillment.